1 min read
XEN Solar: Jul 22, 2022 9:55:51 AM
The Covid-19 pandemic was a wake up call for many solar dealers who found their business straining to survive in unchartered conditions. Whether it...
XEN Solar: Mar 28, 2022 11:52:52 AM
What does this mean for you? If you manage your own Google Ads, you need to review your current Expanded Text ads and ensure the ad copy is...
4 min read
Kylie Browne: Nov 14, 2021 2:50:24 PM
There are more changes and updates to the Google Ads platform that continue to keep everyone on their toes. Are you up to date with how Google Ads...
3 min read
Kylie Browne: Oct 29, 2021 1:36:00 PM
With only seven weeks left until the end of the year, it's the perfect time to kick start an end of year campaign to finish off the year with a bang....
8 min read
Kylie Browne: Sep 29, 2021 10:20:23 AM
Every business needs a marketing strategy. You can't just wing it and expect great marketing results. In creating a strategy you align your product,...
2 min read
XEN Solar: Apr 27, 2021 11:32:21 AM
If your research shows that there are plenty of eligible and motivated leads in your service area then having great content on your site will help...
2 min read
XEN Solar: Mar 18, 2021 8:43:09 PM
If your solar company doesn’t have a website, you might as well not exist, at least as far as most customers are concerned.
2 min read
Kylie Browne: Mar 12, 2021 1:07:09 PM
The mighty Google gurus have been messing with the formula again and recent changes have caused a stir. Are you up to date with how Google Ads has...
5 min read
Mayank Johri: Nov 30, 2020 1:20:34 PM
If Google Ads isn’t working for you, then it might seem like it’s the perfect place to literally throw your money away. Whilst most solar dealers...
4 min read
Kylie Browne: Sep 5, 2020 4:24:42 PM
Understanding the conversion path your customers take prior to making a purchase provides insight into where your solar digital marketing efforts...
4 min read
Kylie Browne: Jul 23, 2020 7:15:00 AM
If your website is slow to load pages then that's a problem. The slower your website is, the more likely people are to abandon it before it loads -...
